I analyzed one of the posters from film, La La Land.

Content is nicely proportioned. A short line floating at top, “Here to the fool who dream,” gives a hint of the story and attracts audience.

Purple is the theme color of this film. To me, purple and the night sky in this picture represent dream. Mia’s yellow dress contrasts and brightens the picture. To me, it says, joy. White balances the overall color palette too.


The title of the film is big and clear. The two letter “LA” is highlighted three times, as this is a story in LA, a city for dreamers. The second important information is name of the lead actors. Then, it says “from the director of Whiplash,” indicating if you like Whiplash, you would probably like this one too.